Buy or Build: The B2B Commerce Roadmap

A guide to assessing whether buying a purpose-built app or building a custom solution is right for you

As business buyers demand more streamlined, efficient buying experiences, B2B businesses know that a strong digital platform is a must-have.

While the shift towards digital can be intimidating, those that make the investment quickly reap the rewards. The right digital commerce platform increases sales by opening new channels of revenue and improves customer satisfaction, all while reducing the cost of sales.

After deciding that a digital commerce platform is worth the investment, one looming question remains: “Should we build our own customer commerce platform or buy a solution that already exists in the market?”

This whitepaper will act as a roadmap for businesses new to the commerce space and will help them assess whether a purpose-built app or custom solution is the right choice for them.

Fill out the form to the right to download, Buy or Build: The B2B Commerce Roadmap.