Repsol Selects CloudCraze to Bring its Commerce to the Cloud

Sep 14, 2016

CloudCraze will help the global energy company implement digital commerce in its Chemicals Division

CloudCraze, an enterprise digital commerce solution built natively on Salesforce, today announces that it has been selected as the commerce platform for Repsol, an integrated global energy company. This strategic initiative will provide Repsol, specifically its Chemicals Division, with a solution to enable B2B commerce on the cloud.

“As our clients’ needs evolve, we want to provide a customer engagement platform that allows them to service themselves easily online. We also wanted a solution that we could adapt quickly due to the changing business climate and therefore help us remain competitive,” said Antonio Rico, IT Manager for the petrochemical business at Repsol. “CloudCraze’s, SaaS solution is the best fit for the future of our organization, especially since it is the only native B2B commerce platform on Salesforce.”

Repsol chose CloudCraze due to its configurability and speed to market. Through CloudCraze’s SaaS technology, Repsol will move its customer-facing Chemicals Division onto the cloud and provide a much easier self-service and ordering experience for customers, increasing internal efficiencies and digital engagement.

“CloudCraze is well suited for Repsol’s business model, especially since the organization has made a strategic investment in Salesforce,” says Ian Pollard, general manager, EMEA at CloudCraze. “By investing in digital commerce and moving to the cloud, Repsol will better serve its B2B customers and expand its position as a global leader in the chemical market.”

Learn more about the clients CloudCraze works with in our Client Showcase.

About CloudCraze

CloudCraze delivers robust B2B commerce native on Salesforce that allows businesses to generate online revenue fast and easily scale for growth. CloudCraze delivers seamless interactions across Commerce, Sales, Marketing and Service Clouds for a 360-degree view of data that’s 100% connected to the customer. With its trusted Salesforce infrastructure and core capabilities, the powerful CloudCraze platform provides infinite flexibility to extend functionality, add products and channels, and conduct billions of dollars in transactions anywhere. CloudCraze powers eCommerce for Coca-Cola, Avid, AB InBev, Barry-Callebaut, Ecolab, GE, L’Oreal, Kellogg’s, WABCO and more.

CloudCraze was one of 8 firms recognized in The Forrester Wave™: B2B Commerce Suites, Q2 2015 and as a Visionary in the March 2016 Gartner Magic Quadrant for Digital Commerce. CloudCraze is a Platinum Salesforce ISV Partner.

About Repsol

Repsol is an integrated oil and gas company employing over 27,000 people. Repsol is present along the whole energy value chain, including exploration, production, refining, transport, chemicals, retail sales and new types of energy and is the market-leader in refining and marketing in Spain.

Repsol is a global company that strives for the welfare of people and is a step ahead in building a better future through the development of smart energy solutions. Through hard work, talent and enthusiasm, we’re making progress in offering the best energy solutions for society and the planet.

Repsol, in its integrated Chemicals activity, manufactures and markets a wide variety of products, ranging from base petrochemicals to derivatives. It is on the basis of this integration and its constant focus on value creation that Repsol has succeeded in securing its customers’ trust, with highly innovative and differentiated products and services; ensuring a sound business growth in the medium and long term; and marketing its products in more than 95 countries.

The products from Repsol’s Chemicals Division are used to manufacture everyday objects that improve people’s quality of life, their well-being and their safety.